Shine a new light on your business
Make a deeper connection with your audience with business storytelling.Emotion is linked to decision-making, so when you use stories in your marketing, you make it easier for your customers to buy from you.
What exactly is business storytelling?
Business storytelling still feels like a faraway concept to many decision-makers, and why wouldn’t it? It’s something we associate so heavily with fiction and film.
But whether fiction or non-fiction, your content is designed to communicate with an audience.
Business storytelling is an approach to communication that aims to connect emotionally with its audience. When applied as an ethos, it provides you more opportunities for connecting with and influencing your customers.
Working with Sarah was a breath of fresh air and her skill changed our facts, figures and formulas into a story that explained the challenges our prospective clients faced and solutions we could offer.
Are you interested in using a storytelling approach?
Are you a small, independent business looking to articulate your story?
Or perhaps you’re rebranding and in need of a business profile story including a tagline?
We’re in the midst of DIY platform heaven but there’s no use marketing your business until you’ve got your story down.
From websites to landing pages and even video scripts now; it’s all possible to get started on your own terms.